Web standards for page layout

Anchor links

  • Use anchor links for pages over one screen in length.
  • Add "Return to top" links at the end of sections of long pages.


  • Format anchor links using either an unordered list that uses bullets or an ordered list that is numbered.
  • For long pages, split your page into sections with headings and sub-headings and use anchor links to link to these from the top of the page to help visitors find the information they are looking for more quickly.
  • Anchor links in a list should not link to another page. People find this confusing as they are not expecting to leave the page they were reading.
  • Add "Return to top" links at the end of sections on a line on their own line aligned to the left.


The Web standards for PDFs and other file types page is a good example of a page that uses anchor links and Return to top links.

Why we have this web standard

Usability - Anchor links make it easier for users to navigate longer pages.

Unordered lists (bullet point lists)

Bullet point lists can be formatted using the bullet button on the editing toolbar.


  • Use bullet points to draw attention to key statements.
  • Bullet points should be used for anchor links of 5 items or less.
  • For advice on how to write bullet points, please see Plain English Campaign's free guide

Reasons for web standard

Technical - Lists need to be created this way so that they are correctly formatted when the page is published.

Style - Following house style ensures a consistent look and feel to our web pages.

Ordered lists (numbered lists)

Numbered lists can be formatted using the numbered list button on the editing toolbar.


  • Numbered lists should be used for items that need to be placed in order of priority or sequence.
  • You can use numbered lists for anchor links of over five items, then add the number to the corresponding heading.
  • Don't use Roman numerals, letters or complicated numbering. Contact Web and Digital Services for help if you are having trouble with formatting.

Reason for this web standard

Technical - Lists must be created using the method above so they formatted correctly on the published page.

Usability - Lists are very effective on the web and help users find the information they want quickly and easily.